Showing posts with label Industry. Show all posts
Showing posts with label Industry. Show all posts

Wednesday, 25 March 2020

The Big issue

Magazine: The big issue
Social, cultural, political context

The big issue is a niche magazine outside the commercial mainstream that learners may not normally engage with. It provides a contrasting example of how the elements of the theoretical framwork for media language can be used o construct alternative representations that appeal to particular audiences.

Learners must study 2 front covers of The Big Issue, from Sep 2018.
- alternative to the mainstream
- national significance

CLIFT

CLAMPS
FAM

Key terms:

- Circulation - No. of copies a magazines sells
- Readership - not just who buys a magazines but the total number of people likely to read it
- Mass Audience - readership on a very large scale
- Niche Audience - narrow group of readers with a particular interest
- Subscription - where a reader pays for a set number of copies of a magazines in advance at a lower price and receives them by post

Intertexuality


Key Terms:

- Masthead
- Plug
- Puff
- Cover Star
- Anchorage Text
- Banner
- Skyline

                 Producer

   Audience.           Advertiser

Advertising accounts for 70% of magazine income

Small circulation is more dependant on advertising

100,000 big issues sold per week

2000 big issue vendors in Britain
Vendors buys copies for £1.25
Made more than £5M
120 countries involved

Big Issue Analysis

The Big Issue Analysis


Q. What messages/values are being communicated?
A. The message being communicated is about how cooking is good your mental and physical health and, how its raised the country's popularity for cooking

Q. Any reference to political context?
A. No

Q. Cultural context?
A. The culture the front cover promotes is how it promotes British cooking, which is what the Big Issue likes to do (Promote everything to do with Britain)

Q. Is the brand identity established?
A. The brand identity established is referring to gathering together as a family as the show attracts a wide range/variety audience. People of different backgrounds and age all watch the show and the main four cast are people who can interact with with anyone


Friday, 14 February 2020

Radio 1: 20 Question

1. How long has Greg James been presenting The Radio 1 Breakfast show?
For two years in 2018, took over from Nick Grimshaw

2. What is the age range of the target audience that the R1BS aim to attract?15-29

3. What are the main differences between R1BS and commercial stations' breakfast shows like Capital FM?
R1BS is a PSB - Public service broadcasting

4. List as many ways audiences can access Radio 1 that you can think of. Facebook, Twitter, Instagram, Iplayer(sounds), any type of radio


6. Which professional body regulates Radio and how might this affect what is broadcast?  Ofcom

Friday, 24 January 2020

Jungle Book Essay Question

https://docs.google.com/document/d/1qHDFcExYLMJAxUJoiOn4uUqVpyBKRg33unQ6ae3m_Bo/edit?usp=sharing